Maccies Xmas
At Christmas everyone deserves to give themselves “The Gift of McDonald’s”.
We brought this relatable moment of lightness to life with an epic light show…
…And a family-friendly alternative to Benny Benassi’s music video.
CREATIVE PARTNER: LISI BURKE
CREATIVE DIRECTORS: ANDREW LONG
& JAMES MILLERS
DIRECTOR: Nicolai Fuglsig
“McDonald’s reveals Christmas ad that beats John Lewis by a mile”
THE SUN
As part of the campaign, we launched The McDonald’s Gift Drop.
The premise was simple: find gift tags, win prizes.
